Our product design process
Every product begins and ends with consulting our cat behaviorists. We're informed by science to ensure your cat's needs come first.
There's a reason why our stuff looks this good in your home. Our design team is a cat-loving crew who used to create human furniture too.
Driven by innovation, we're constantly looking for ways to solve problems and bring joy. We make sure a piece works, then we make it beautiful.
We hold ourselves to high safety standards through rigorous testing to ensure the well-being of our cat customers, and provide peace of mind for their humans.
Hoiru Cat Wheel has reviews
My two young and highly energetic cats love this wheel. They are both about a year and a half old and starting using it right away. We were looking for another outlet for all their energy. No matter how much we played with them, one was keeping us up at night. This wheel has definitely helped. It is also very entertaining for us to watch! The wheel itself is well-built and a beautiful design. Our older, lazier cats aren't interested, but it was totally worth it for the little ones.
My cat loves this wheel - for napping in. And scratching. But not for running. I don’t know what I expected, given her severe laziness! But no matter what I try to bribe her with, she will at most walk a few steps and then lie down in the wheel for a good snooze. Maybe someday she’ll use it properly! Product-wise, it is very nice looking (unlike some other, plastic versions), and it fits well with my decor.
I have a smaller apartment and wanted something that might provide some exercise for my indoor cat. I was nervous because of the cost, but this one is sooo much nicer looking than others on the market. It takes patience to train, and you can’t rush it because: cat, but I tried to spend about 5-10 minutes a day (there are some good YouTube videos on how). All in all, it took nearly 2 months for me (your mileage may vary). My kitty has finally started using it unprompted (multiple times) and absolutely loves it! Can’t recommend it enough!
I was hesitant to purchase this wheel because of its high price, but I’ve decided it was almost worth it. It is well made, quiet, and attractive. And my kittens took to it immediately. Thank you for a quality item.
Overall I like it. I understand the pricing being a legitimate concern but after putting together how much it would cost me to attain the saws to be able to correctly make this myself it ended up being the same price and i dont plan on making a multitude of them so this was perfect.